{"title":"Fresh for Spring: Elomi Favorites","description":"\u003cp\u003eRefresh your top drawer with our latest Elomi favourites. Featuring vibrant new prints and trusted fits, these styles are perfect for stepping into Spring with confidence.\u003c\/p\u003e","products":[{"product_id":"downtime-bralette","title":"Downtime Bralette - Grey Marl","description":"\u003cp data-start=\"246\" data-end=\"290\"\u003e\u003cem data-start=\"246\" data-end=\"290\"\u003eLaid-back comfort with unexpected support.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"292\" data-end=\"655\"\u003eThe Elomi Downtime Bralette in Grey Marl brings soft structure and wire-free ease to your everyday routine. Designed especially for fuller busts, this pull-on bralette features molded cups with a hidden stretch support panel that gently lifts and shapes. Power mesh side panels enhance forward projection, while the wide underband provides a secure, stay-put fit.\u003c\/p\u003e\n\u003cp data-start=\"657\" data-end=\"836\"\u003eMade from ultra-soft TENCEL™ Modal Micro Air fabric, it feels breathable and barely there—perfect for lounging, layering, or low-key days when you want comfort without compromise.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"863\"\u003e\u003cstrong data-start=\"838\" data-end=\"861\"\u003eWhy you’ll love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"864\" data-end=\"1208\"\u003e\n\u003cli data-start=\"864\" data-end=\"937\"\u003e\n\u003cp data-start=\"866\" data-end=\"937\"\u003eWireless molded cups with hidden stretch support for shaping and lift\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"938\" data-end=\"1007\"\u003e\n\u003cp data-start=\"940\" data-end=\"1007\"\u003ePower mesh side panels for forward projection and added structure\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1008\" data-end=\"1052\"\u003e\n\u003cp data-start=\"1010\" data-end=\"1052\"\u003eWide underband for comfort and stability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1053\" data-end=\"1108\"\u003e\n\u003cp data-start=\"1055\" data-end=\"1108\"\u003eFully enclosed elastics for a smooth, no-dig finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1109\" data-end=\"1170\"\u003e\n\u003cp data-start=\"1111\" data-end=\"1170\"\u003ePull-on style with hook-and-eye closure for adjustability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1171\" data-end=\"1208\"\u003e\n\u003cp data-start=\"1173\" data-end=\"1208\"\u003eFinished in casual-cool Grey Marl\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1210\" data-end=\"1301\"\u003e\u003cstrong data-start=\"1210\" data-end=\"1226\"\u003ePerfect for:\u003c\/strong\u003e\u003cbr data-start=\"1226\" data-end=\"1229\"\u003eLoungewear, wire-free days, and relaxed support that still holds you in.\u003c\/p\u003e\n\u003cp data-start=\"1303\" data-end=\"1491\"\u003e\u003cstrong data-start=\"1303\" data-end=\"1335\"\u003eNow available for pre-order.\u003c\/strong\u003e\u003cbr data-start=\"1335\" data-end=\"1338\"\u003eThis item is part of our core collection and is available to pre-order anytime. We’ll notify you as soon as your item is ready for pickup or has shipped.\u003c\/p\u003e","brand":"Elomi","offers":[{"title":"Grey Marl \/ 32 \/ H\/HH","offer_id":43822239940661,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 32 \/ J\/JJ","offer_id":43822239973429,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 34 \/ G\/GG","offer_id":43822242627637,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 34 \/ H\/HH","offer_id":43822242660405,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 34 \/ J\/JJ","offer_id":43822242693173,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 36 \/ F\/FF","offer_id":43822242725941,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 36 \/ G\/GG","offer_id":43822242758709,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 36 \/ H\/HH","offer_id":43822242791477,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 36 \/ J\/JJ","offer_id":43822242824245,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 38 \/ F\/FF","offer_id":43822242857013,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 38 \/ G\/GG","offer_id":43822242889781,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 38 \/ H\/HH","offer_id":43822242922549,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 38 \/ J\/JJ","offer_id":43822242955317,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 40 \/ F\/FF","offer_id":43822242988085,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 40 \/ G\/GG","offer_id":43822243020853,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 40 \/ H\/HH","offer_id":43822243053621,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 40 \/ J\/JJ","offer_id":43822243086389,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 42 \/ F\/FF","offer_id":43822243119157,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 42 \/ G\/GG","offer_id":43822243151925,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 42 \/ H\/HH","offer_id":43822243184693,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 42 \/ J\/JJ","offer_id":43822243217461,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 44 \/ F\/FF","offer_id":43822243250229,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true},{"title":"Grey Marl \/ 44 \/ G\/GG","offer_id":43822243282997,"sku":"EL301417","price":89.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0628\/5380\/8181\/files\/EL301417-GYL-primary-bra-necessities-elomi-downtime-bralette-grey-marl-EL301417-2-Lingerie-Downtime-Grey-Marl-Non-Wired-Bra.jpg?v=1758927340"},{"product_id":"matilda-plunge-bra-sunset","title":"Matilda Plunge Bra - Sunset","description":"\u003cp data-start=\"790\" data-end=\"831\"\u003e\u003cem data-start=\"790\" data-end=\"831\"\u003eTurn up the heat—with support to match.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"833\" data-end=\"1151\"\u003eThe Elomi Matilda Plunge Bra in Sunset brings vibrant energy to one of Elomi’s most-loved full-bust styles. Designed specifically for fuller busts, this underwire plunge bra features a deep neckline, three-part cup construction, and powerful side support to create a beautifully rounded, forward shape—without padding.\u003c\/p\u003e\n\u003cp data-start=\"1153\" data-end=\"1464\"\u003eMatilda’s firm underband and structured cups provide exceptional lift and separation, while the embroidered detailing along the neckline adds texture and dimension. The bold Sunset hue radiates warmth and confidence, making this a standout piece that still delivers the everyday support Elomi is known for.\u003c\/p\u003e\n\u003cp data-start=\"1466\" data-end=\"1491\"\u003e\u003cstrong data-start=\"1466\" data-end=\"1489\"\u003eWhy you’ll love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1492\" data-end=\"1759\"\u003e\n\u003cli data-start=\"1492\" data-end=\"1551\"\u003e\n\u003cp data-start=\"1494\" data-end=\"1551\"\u003eUnderwire plunge design for lift and shape without bulk\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1552\" data-end=\"1615\"\u003e\n\u003cp data-start=\"1554\" data-end=\"1615\"\u003eThree-section cups with side support for forward projection\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1616\" data-end=\"1663\"\u003e\n\u003cp data-start=\"1618\" data-end=\"1663\"\u003eStrong underband for a secure, anchored fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1664\" data-end=\"1691\"\u003e\n\u003cp data-start=\"1666\" data-end=\"1691\"\u003eFully adjustable straps\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1692\" data-end=\"1759\"\u003e\n\u003cp data-start=\"1694\" data-end=\"1759\"\u003eFinished in vibrant Sunset with signature embroidered detailing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1761\" data-end=\"1886\"\u003e\u003cstrong data-start=\"1761\" data-end=\"1777\"\u003ePerfect for:\u003c\/strong\u003e\u003cbr data-start=\"1777\" data-end=\"1780\"\u003eFuller bust support, low necklines, everyday wear, and adding a bold pop of color to your lingerie drawer.\u003c\/p\u003e","brand":"Elomi","offers":[{"title":"Sunset \/ 32 \/ G","offer_id":45015532929077,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 32 \/ GG","offer_id":45015532961845,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":true},{"title":"Sunset \/ 32 \/ 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G","offer_id":45015533322293,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 36 \/ GG","offer_id":45015533355061,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 36 \/ H","offer_id":45015533387829,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":true},{"title":"Sunset \/ 36 \/ HH","offer_id":45015533420597,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 36 \/ J","offer_id":45015533453365,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 36 \/ FF","offer_id":45015533518901,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 36 \/ F","offer_id":45015533486133,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 38 \/ G","offer_id":45015533551669,"sku":"EL8900","price":74.99,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ 38 \/ 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The vibrant Sunset hue adds a bold pop of color to your lingerie collection—radiating warmth while still offering the polished structure Matilda is known for.\u003c\/p\u003e\n\u003cp data-start=\"844\" data-end=\"869\"\u003e\u003cstrong data-start=\"844\" data-end=\"867\"\u003eWhy you’ll love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"870\" data-end=\"1218\"\u003e\n\u003cli data-start=\"870\" data-end=\"918\"\u003e\n\u003cp data-start=\"872\" data-end=\"918\"\u003eHigh-rise silhouette with full back coverage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"919\" data-end=\"982\"\u003e\n\u003cp data-start=\"921\" data-end=\"982\"\u003eSheer side panels with signature embroidered bead detailing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"983\" data-end=\"1038\"\u003e\n\u003cp data-start=\"985\" data-end=\"1038\"\u003eSoft stretch fabric for breathable, all-day comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1039\" data-end=\"1095\"\u003e\n\u003cp data-start=\"1041\" data-end=\"1095\"\u003eSmooth finish under clothing to reduce visible lines\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1096\" data-end=\"1150\"\u003e\n\u003cp data-start=\"1098\" data-end=\"1150\"\u003eDesigned to pair with the Elomi Matilda Plunge Bra\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1151\" data-end=\"1218\"\u003e\n\u003cp data-start=\"1153\" data-end=\"1218\"\u003eFinished in vibrant Sunset for a bold, confidence-boosting look\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1220\" data-end=\"1342\"\u003e\u003cstrong data-start=\"1220\" data-end=\"1236\"\u003ePerfect for:\u003c\/strong\u003e\u003cbr data-start=\"1236\" data-end=\"1239\"\u003eFull coverage comfort, matching lingerie sets, and adding a standout color to your everyday essentials.\u003c\/p\u003e","brand":"Elomi","offers":[{"title":"Sunset \/ M","offer_id":45015541022773,"sku":"EL8906","price":37.49,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ L","offer_id":45015541055541,"sku":"EL8906","price":37.49,"currency_code":"CAD","in_stock":true},{"title":"Sunset \/ XL","offer_id":45015541088309,"sku":"EL8906","price":37.49,"currency_code":"CAD","in_stock":false},{"title":"Sunset \/ XXL","offer_id":45015541121077,"sku":"EL8906","price":37.49,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0628\/5380\/8181\/files\/bra-necessities-elomi-matilda-full-brief-sundset-el8906-6.jpg?v=1772136012"},{"product_id":"morgan-full-cup-bra-hot-house","title":"Morgan Full Cup Bra - Hot House","description":"\u003cp data-start=\"287\" data-end=\"325\"\u003e\u003cem data-start=\"287\" data-end=\"325\"\u003eBold florals with signature support.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"327\" data-end=\"643\"\u003eThe Elomi Morgan Full Cup Bra in Hot House brings a striking floral print to one of Elomi’s most trusted full-bust styles. Designed specifically for fuller busts, this underwire bra features a three-part cup with side support to lift, shape, and separate—creating a naturally rounded silhouette with all-day comfort.\u003c\/p\u003e\n\u003cp data-start=\"645\" data-end=\"948\"\u003eThe stretch lace upper cup adapts beautifully to your shape for a flexible, secure fit, while the rich floral print paired with black lace detailing adds depth and drama. With its supportive structure and standout design, Morgan in Hot House is the perfect blend of everyday function and elevated style.\u003c\/p\u003e\n\u003cp data-start=\"950\" data-end=\"975\"\u003e\u003cstrong data-start=\"950\" data-end=\"973\"\u003eWhy you’ll love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"976\" data-end=\"1307\"\u003e\n\u003cli data-section-id=\"65wdi9\" data-start=\"976\" data-end=\"1048\"\u003eThree-section cups with side support for lift, shape, and separation\u003c\/li\u003e\n\u003cli data-section-id=\"jmm58a\" data-start=\"1049\" data-end=\"1108\"\u003eStretch lace upper cup for a flexible, personalized fit\u003c\/li\u003e\n\u003cli data-section-id=\"z1rkiy\" data-start=\"1109\" data-end=\"1162\"\u003eUnderwire design for structured, reliable support\u003c\/li\u003e\n\u003cli data-section-id=\"1wqr9vr\" data-start=\"1163\" data-end=\"1209\"\u003eSoft underband elastic for all-day comfort\u003c\/li\u003e\n\u003cli data-section-id=\"1bvxn6q\" 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